Former OnePlus founder Carl Pei bought the Essential brand from Andy Rubin

Last week, former OnePlus CEO Carl Pei said he plans to release his

the first product is TWS headphones. It seems that in addition to audio devices, the company may also be involved in the production of smartphones in the future.

What is known

Journalists from 9to5Google found in the databaseUK Intellectual Property Office documents show startup Nothing now owns the trademark, logo and the entire Essential brand. The application for ownership rights was submitted on November 11 last year, and the transfer process took place on January 6, 2021. Carl Pei has not yet commented on the purchase.

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For those who are not in the know, Essentialcreated by Android founder Andy Rubin in 2015. In 2017, the manufacturer released its first and only smartphone, the Essential Phone, to the market. Despite the high ratings, it never became popular and in 2020 the company announced it would cease operations.

Source: 9to5Google

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