Apple announces that a Walt Disney Co. executive has left its board of directors. Bob Iger
Who is it?
Apple and Disney have long been closelycooperation. Back in 2006, Disney bought Pixar, which was owned by Apple co-founder Steve Jobs. With $7.4 billion from the deal, Jobs became Walt Disney's largest shareholder.
And in 2011, after the death of Steve Jobs, Disney CEO Bob Iger took a seat on Apple's board of directors.
Why did he leave
Neither Apple nor Bob give reasons for leaving.but this is most likely due to competition in the TV streaming market. Apple and Disney are preparing similar services - Apple TV+ and Disney+, which will launch on November 1 and 12, respectively.
True, Apple TV+ will cost $4.99 per month, and Disney+ will cost $6.99.
Back in April, talking to journalists, Bob Igersaid that he has to go out every time the board of directors starts discussing Apple TV+. In fact, he left his position on September 10, the day of Apple's traditional fall presentation, when details about Apple TV+ were revealed.
“Although we will greatly misshis contribution as a member of the board of directors, we respect his decision and have every reason to hope that our relationship with Bob and Disney will continue in the future,” Apple emphasized.
“I have great respect for Tim Cook and his team at Appleand my colleagues on the board. Apple is one of the most respected companies in the world, known for the quality and integrity of its products and people,” added Bob Iger.