Forbes magazine has published a list of the 100 most expensive brands in the world
The top 10 includes several brands that producevarious devices: Apple, Google, Microsoft, Samsung. Also, the top ten included companies providing services or technologies: Amazon, Facebook, Disney. It should be noted that many of the companies listed above are engaged in the production of both gadgets and services at the same time.
Also in the top 10 were Coca-Cola, Louis Vuitton and McDonald's.According to Forbes, the total value of the 100 most valuable brands rose from $2.33 trillion to $2.54 trillion over the year.
In general, 20 companies from the entire list aretechnology companies. This category is the most numerous in the rating. It is followed by financial and automotive companies. It is worth noting that in 2020 Nintendo entered the Forbes list for the first time.