In mid-September, Russian retailers reported excellent pre-order volumes for the iPhone 14 series, which
significantly exceeded previous indicatorsiPhone 13. A month passed, and the situation suddenly turned upside down: according to Tele2 calculations, in the first 4 weeks of sales, the number of registrations of iPhone 14 in mobile networks turned out to be 3.5 times lower than it was a year ago in the case of iPhone 13. A similar situation observed by both MTS (although we are talking about a 2.5-fold decrease in the number of new iPhones), and Beeline, which reports a 40% drop in sales compared to the same period a year earlier.
Telecom operators' observations are confirmedOneFactor's AI-based mobile network load studies claim 53,000 iPhone 14 registrations this year versus 220,000 iPhone 13 last year.
© Vladimir Kovalev.
According to tass.ru