The smartphone market is at its peak, the leaders of the fall are Xiaomi, OPPO and Vivo

Canalys and Omdia release their Q2 2022 smartphone market reports (April-June)

. The conclusions of the companies are the same:sales are plummeting, with Xiaomi, OPPO and Vivo at the forefront of this drop, losing about 20% compared to the same period last year. Their fall is due to difficulties in the Chinese market, where demand for smartphones in general is greatly reduced. Samsung and Apple, not so heavily tied to the Chinese market, were even able to increase sales.

Canalys Data

At the same time, the vision of the market from Omdia as a wholemore optimistic than Canalys data. However, they mostly differed in their assessment of what happens to companies outside the top 5. Canalys believes that their sales are also falling, by 10% overall, while Omdia is reporting a 4.5% increase. True, the basis of this growth is Honor, which is rapidly regaining its position in the market.

Note that according to Omdia, BBK remainssmartphone market leader: OPPO, Vivo and Realme combined sold 63.9 million smartphones, which is 1.7 million more than Samsung (and there is OnePlus, which Omdia considers a separate company). Canalys does not release its estimate for Realme's sales, but if it is close to Omdia's, then BBK maintains its lead despite a sharp decline in sales.

    © Ilya Nerybov.

    Sourced from, Canalys