Ubisoft is losing profit, but is happy about the success of Assassin's Creed and Rainbow Six Siege: the main thing from the company's report

In its financial report to investors, Ubisoft spoke not only about its plans for the 2021 financial year,

but also boasted of successes over the past quarter.

How much have earned

Over the last nine months, Ubisoft has earned 1.$21 billion, down 17% from a year earlier. At the same time, revenue from in-game purchases grew by 7.4%, accounting for 42.5% of total revenue. Digital entertainment sales accounted for 79.6% of revenue, up from 66.4% in 2018.

As for Uplay, the store's revenue grew by 73% compared to last year. In addition, the site brought in 40% of the income from the PC market.

The most profitable region was:

  • North America - 48%;
  • Europe - 34%;
  • Rest of World - 18%.

The most profitable platforms are:

  • PlayStation 4 - 31%;
  • Xbox One - 17%;
  • PC - 27%;
  • Nintendo Switch - 9%;
  • Smartphones - 9%;
  • Others - 7%.

Gaming success

Ubisoft games also continue to grow despiteat your age. Rainbow Six Siege has amassed more than 55 million players and broke the record for monthly active users. At the same time, revenue from each player increased.

Assassin's Creed: Odyssey sold 50% better than the previous Origins. In addition, the game showed a 60% increase in engagement, and purchases in the in-game store increased to 140%.

In total, gamers spent 4.5 billion hours playing Ubisoft games in 2019, which is twice as much as in 2016, when players spent 2 billion hours playing the publisher’s projects.

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