Ubisoft loses profit, but is pleased with the success of Assassin’s Creed and Rainbow Six Siege: the main thing from the company's report

In a financial report for investors, Ubisoft spoke not only about plans for fiscal year 2021,

but also boasted of success over the past quarter.

How much have earned

Over the past nine months, Ubisoft has earned 1.21 billion dollars, which is 17% less than a year earlier. At the same time, revenue from in-game purchases increased by 7.4%, amounting to 42.5% of all revenue. Sales of digital versions of entertainment accounted for 79.6% of the revenue, while in 2018 the percentage was 66.4%.

As for Uplay, the store’s revenue grew by 73% compared to last year. In addition, the site brought 40% of the income from the PC market.

The most profitable region was:

  • North America - 48%;
  • Europe - 34%;
  • The rest of the world is 18%.

The most profitable platforms are:

  • PlayStation 4 - 31%;
  • Xbox One - 17%;
  • PC - 27%;
  • Nintendo Switch - 9%;
  • Smartphones - 9%;
  • Others - 7%.

Gaming success

Ubisoft games also continue to grow despiteyour age. Rainbow Six Siege has gathered more than 55 million players and broke the record of monthly active users. However, the revenue from each player has grown.

Assassin’s Creed: Odyssey sold 50% better than the previous Origins. In addition, the game showed a 60% increase in engagement, while in-game store purchases grew to 140%.

In total, in 2019, gamers spent 4.5 billion hours in Ubisoft games, which is twice as much as in 2016, when players spent 2 billion hours in the publisher’s projects.

For ‌ ‌ gamers ‌ отор who ‌ want ‌ to know ‌

  • Electronic Arts raises Steam game prices including Mass Effect, Dragon Age, and Mirror’s Edge
  • Ubisoft will release five AAA games before April 2021, including the new Rainbow Six and Watch Dogs
  • The Fortnite event began “Love and War” with a 6 on 6 mode, new physics and Harley Quinn