Why did the flagships Redmi K40

Yesterday, the Xiaomi sub-brand Redmi introduced a new flagship family - the Redmi K40, Redmi K40 Pro and Redmi K40 Pro + smartphones. And then

The presentation, General Manager of the Redmi brand Lu Weibing (Lu Weibing) answered some questions regarding the new products.

Why "leaky" display?

The predecessors Redmi K20 and K30 Pro were equipped withretractable front camera modules. However, all three representatives of the Redmi K40 line received a new design with a neat round cutout in the center of the display. Why?

According to Lu Weibing, using a retractable camerathe developers tried to achieve the maximum effective display area. However, the design is actually large and takes up a lot of usable space inside the smartphone. Therefore, this time it was decided to abandon the pull-out module in favor of a round cutout.


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But the hole of Redmi K40 has become record-breaking small - only 2.76 mm in diameter. All three models of the family received this design.

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