Apple unveils three new iPhones in 2018, including affordable iPhone X

The iPhone X is an expensive smartphone, but Apple tried to balance its line with the release of the iPhone 8. In addition, the company

continues to sell older models at low prices that can be upgraded to iOS 11.

Despite reports that Apple's earnings forthe last quarter was very high, they say that the iPhone X still did not meet Apple's expectations. As a result, the company plans to change its tactics and this year release three new iPhone models in different price categories.

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Bloomberg published a new report oncompany plans for this year. It mentions old rumors that Apple will release three new iPhones: “the largest iPhone of all time”, an updated version of the iPhone X and an affordable option that will be cheaper, but contain the main functions of the model.

This year, Apple can expand the choice for customers to reach a larger audience.

With the new line Apple wants to capturea greater number of buyers, starting from those who want to get a full set of new features and technologies, and ending with those who cannot spend too much on a new iPhone.

The report said that before the autumn presentation, plans could still change, and all information was obtained from anonymous sources.

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As for the models, the largest iPhonethere will be a 6.5-inch display with a resolution of 1242 x 2688. It will be the same quality as the current iPhone X. In addition, the company uses the OLED panel again.

All three models will have a frameless design, like the iPhone X, as well as the Face ID system based on the TrueDepth camera.

Interestingly, the report says that Appleplanned to add a gold color option for the iPhone X last year, but plans had to be abandoned due to production problems. Apple has not forgotten its idea and may add a new color this year. However, there is no evidence yet, so it is too early to make assumptions.

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All new models will work on the new version.system, which is likely to be called iOS 12. So far, Apple has given it the code name "Peace." The new version will have even more advanced augmented reality features, an improved Siri helper and the ability to use Animoji in FaceTime.

Apple will retain key features in its cheap iPhone this year - a frameless display and Face ID.

Apple’s decision to launch a cheaper model meansthat the company understands that the iPhone 8 line is too much like the iPhone 6, released in 2014. With large bezels and small screens, smartphones look outdated compared to the iPhone X and Samsung flagships. The new available model will have the same frameless display as the iPhone X, as well as Face ID instead of the fingerprint sensor.

Earlier, there were also rumors that the cheaper model will have an LCD display, and not an OLED panel, like more expensive models.