ATB store chain launched ATB Pay: when paying, they donate a corporate package

The largest network of grocery stores ATB, the number of stores in which has already exceeded 1000, announced

launching your own ATB Pay payment system. This will allow buyers to receive additional personalized discounts and bonuses, for the calculation of which Big Data, geolocation and elements of artificial intelligence are used. To use the payment system, you need to download the ATB application (available for Android and iOS) and link your bank card to it. For those who do not have a payment card, you can use a virtual one, the replenishment of which (by number) will be free of charge at the terminals installed at ATB outlets.

The application supports contactless payments (withusing NFC) via ATB Pay. And allows you to save time when making payments at the checkout due to the lack of the need to count the change. The company says it counts on 10% of connections to ATB Pay in the first three months after the launch of the system, which gives tens of thousands of users (ATB application downloaded from the Google Play application store more than a million times). In order to stimulate connections in the first days of the system, special discounts will be used for payment and the ATB corporate package will be issued free of charge, which has become an Internet meme.

According to the general director of the corporation "ATB"Boris Markov Group of Companies "ATB" has maintained a high rate of development of the trading network for over 10 years. Capacity building is carried out on the basis of a long-term strategy developed by the company’s management, which provides for a combination of quantitative growth with the introduction of a new store concept — advanced European technologies, concepts and practices for developing discounter format. ”

The company's plans for 2019 - the opening of more100 new stores (including experimental ones, with self-service cash desks) and reconstruction of 50 existing ones. Today, ATB-Market continues to hold leading positions among all Ukrainian retailers. At the end of 2018, the company opened 80 new discounter stores, including 34 stores in Western Ukraine and 14 in the southern regions of the country. According to the results of 2018, the turnover of the ATB trading network amounted to 103.9 billion hryvnia, which is 23% more than in 2017.