74% of Russians use bank applications
Mail.ru Group and ResearchMe conducted a study and found out which banking
Researchers polled 5100 usersRussian segment of the Internet over 16 years old, using the services of banks. It turned out that every second respondent is served in one bank, one third in two banks, and 15% in three to five banks.
According to a company press release, the most popular banking product is, of course, a card. The most common among them are salary cards.
Researchers also found that contactlessPayments are most often used by people under 25 years old. About 14% of the survey participants have a virtual card. Young people also prefer calls and online communication with the bank to going to branches. This method is chosen by 73% of the survey participants.
91% of Russians use online banking services: 81% of them choose a mobile application, and 54% use a web version. In general, 74% of Russians who use the Internet have bank applications.
In mobile services, users most often transfer money (76%), pay for services (65%) and control their expenses (48%).