18 million Russians a month use TikTok
The Telegram channel “O digital” published statistics on the TikTok audience in
Sources provided the MAU indicator - monthly active audience. It amounted to 18 million people. This is more than double the figures published in May 2019.
Of the TikTok audience, 40% are men and 60% are women. Children and teenagers make up 43% of the total, people aged 18 to 24 make up 33%, and people aged 25 to 34 make up 21%.
73% of people access TikTok from Android devices, and 27% from iPhones. On average, people spend 45 minutes a day on the app. Russians make 20 billion views on the platform per month.
Representatives of TikTok did not confirm or deny the information. They explained this by the fact that the company did not disclose statistics on the audience.