The Swiss company H. Moser & Cie has released an unusual premium watch called Endeavour Center Seconds Genesis.
What is known
The main feature of the watch is a huge QR code,engraved inside the sapphire crystal. By scanning it, you enter the metaverse with your own avatar, where you can learn the history of the brand, watch production and communicate with the company's employees.
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The watch has a round 40mm case.made of sandblasted stainless steel. The titanium pixel bezel and crown are 3D printed, and the leather strap is hand-stitched.
In addition, the watch is equipped with an automatic movement, caliber HMC 200, with a 72-hour power reserve.
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H. Moser & Cie produced only 50 pieces of the Endeavour Center Seconds Genesis, priced at $29,000 each.