The State Radio and Television Administration and the Ministry of Culture and Tourism of China have introduced new
According to the joint release of departments, nowbloggers are not allowed to speak on medical, legal and other "higher professional" topics without a special label confirming their qualifications. The platforms that provide functionality for broadcasting should check the qualifications of streamers.
The new document is another step by the Chinese authoritiesto establish control over the activities of technology companies in the country and their impact on society. At the same time, the document not only describes the "standards of behavior" of bloggers, but also requires compliance with specific rules.
Bloggers are prohibited from:
- publish content that weakens and distorts the authority of the leadership of the Chinese Communist Party;
- use deepfake technology to replace video characters with party and state leaders;
- display large amounts of food waste and luxury items, extravagant lifestyles, and sexual and provocative content.