Instagram launches Reels - TikTok replacement

The popularity of the TikTok application is growing, but at the same time there are some problems. That is why

The developers of the Instagram application quickly jumped into action and launched an alternative to 15-second videos on TikTok. We are talking about the new Reels function in the social network, which we will discuss later.

Reels on Instagram

Instagram today announced the launch of a short video feature called Reels. In particular, we are informed:

Reels invites you to create funvideos to share with your friends or anyone on Instagram. Record and edit 15 second multi-clips with sound, effects, and new creative tools. You can share videos with your followers on Feed, and if you have a public account, make them available to the wider Instagram community through the new space in Explore. Reels in Explore offers everyone the opportunity to become an Instagram contributor and reach new audiences on the global stage.

Reels — this is a kind of replacement for TikTok, which is now on Instagram.

How to make a 15 sec video on Instagram?

To use Reels, open Instagram andtap the camera icon in the upper left corner of the screen. At the bottom of the page, tap the Drums tab to start. On the left side of the screen, you will see icons for sound, speed, effects and timer. With the sound setting, you can search for a song in your Instagram music library or use your own music.

With AR Effects, you can choose fromeffects in the Instagram gallery, which also includes effects made by users from all over the planet. This will allow you to create multiple clips with different effects. You can also record videos hands-free by clicking on the timer and countdown. Countdown 3-2-1 will alert you when your device starts recording.

Perhaps one of the most important features of Reels— this is Align. It allows you to record smooth transitions for clothing changes and more. And Speed ​​allows you to speed up audio and video. Instagram developers say: “Record your first clip by pressing and holding the capture button. While recording, you will see a progress bar at the top of the screen. Stop recording to end each clip."

If you are using a public account(open profile), your video can be shared in view mode or in the feed. If you use a personal account (private profile), only your followers will be able to view your content from your feed. And others cannot share your videos with those who do not follow you.

 

Finally, we note that Insta developers do notThey accidentally launched a replacement for TikTok in their application. The fact is that the TikTok application currently has some difficulties. We are talking about a possible ban on the application in the United States by President Donald Trump. That's because TikTok's main company, ByteDance, is based in China and the country's law allows the communist government to order tech companies to collect information on consumers and businesses in the states and send it to Beijing. This is also why companies like Huawei and ZTE are considered a national security threat in the states.

ByteDance reports that the servers ituses for TikTok, are located in the US, and backups — in Singapore. Experts say personal data collected by TikTok is controlled by third parties that cooperate with the Chinese government. Such information reveals the precise physical location of TikTok users, including possibly interior spaces within buildings, as well as TikTok users.

Therefore, the TikTok application may be blocked. Naturally, Instagram owners cannot miss such a moment… This is how the idea of ​​launching Reels was born.