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Newzoo analysts, who research the video game market, revealed how much money gamers spent on games in 2022.
What else is known
Basic data from the report:
- The market for games on PC and consoles.The numbers may have dropped since the coronavirus pandemic, but the overall numbers are optimistic. There are also still opportunities to reach over a billion PC players and 611 million console players.
- Time spent in games.Average play time dropped 23% across Steam, Xbox and PlayStation from 2021 to 2022.
- Trends in game development.Due to the pandemic, many companies have delayed the release of their games from 2022 until at least 2023. These delays have significantly impacted costs, but we can expect big hits this year.
- Key trends in business models.More and more publishers are turning their corefranchises into service models. In the coming years, Newzoo analysts expect companies to opt for fewer new releases and focus on extending the life of existing franchises, especially given the success of games like Fortnite, Minecraft and ROBLOX.
- Games and the surrounding media ecosystem.2022 was a turning point for transmedia strategies. The film adaptation of The Last of Us and the anime Cyberpunk: Edgerunners skyrocketed the popularity of the franchise.
- Demographic and personality analysis of PC and console gamers.Over the past six months, two out of three gamers played on PC or console, and 72% of gamers used at least two platforms. And 40% of the total number of players on PC and consoles – girls.
- How much do gamers spend on games:
- Console games: $51.8 billion
- PC digital/physical games: $38.2 billion
- PC browser games: $2.3 billion
Newzoo also notes that PC and console game development will remain viable in the coming years thanks to services, better access to hardware, and hybrid monetization.
Illustration: newzoo