The figure of the day: How much money was earned on sales through the Telegram blocked in Russia?

1.1 billion rubles was earned on sales through Telegram blocked in Russia in 2019

Company Analysts

Admitad calculated how much money was earned from sales through Telegram, which was blocked in Russia in 2019. As it turned out, three times more than in 2018.

Last year, online sales via messengerPavel Durov amounted to 1.1 billion rubles. Interestingly, Telegram is still not the most popular communication application in Russia. However, the more popular WhatsApp and Viber are primarily communication services, not platforms for sales.

Recall also that blocking Telegram inRussia began in April 2018. The actions of regulatory authorities led to disruptions in the work of many services, but almost did not affect the availability of instant messengers in the country.