Warner Music - the world's first label that has signed a contract with artificial intelligence

Music label Warner Music, which has contracts with Madonna, Ed Sheeran, Metallica and others

famous performers, for the first time in history entered into an agreement with artificial intelligence.

What it is

The contract was signed with the algorithm developersEndel. This is a German service that creates customized audio tracks to help you relax, have a good rest and get a good night's sleep. In this case, the application analyzes the user’s pulse and location, and uses data about the weather and time of day.

Endel is now available on both smartphones and Amazon Echo smart speakers.

What's next

This year, AI is expected to record 20 albums.5 of them are already ready: these are the records “Silent Night”, “Rainy Night”, “Cloudy Day”, “Cloudy Night” and “Foggy Morning”. The next albums will focus on tracks for concentration and travel.

Investors included DJ Jillionaire from the trio Major Lazer's and the Amazon Alexa virtual assistant fund.

“We create personalized audio recordings,but we are confident that listeners will also enjoy the pre-recorded albums. This way we will be able to demonstrate the power of music and technology,” said Endel creator Oleg Stavitsky.

“I am confident that the listeners who willenjoy these new albums and will be pleased with the reduction in anxiety and improved mood,” said Kevin Gore, head of creative audio at Warner Music.