What is the fate of OnePlus as an OPPO sub-brand?

A few days ago, OnePlus announced a merger with OPPO, but its representatives did not specify how

this will work in practice. Now, insider Evan Blass has received a document addressed to OnePlus PR that explains the nuances of the merger.

What's next

“With the integration, OnePlus becomes a brand within OPPO,”however, it will continue to function as an independent organization,” the document emphasizes. At the same time, Pete Lau will continue to work as OPPO's general product manager, but will take responsibility for the product strategies of both OPPO and OnePlus.

“With the merger of both firms, we will have more resources to create even better products. This will also allow us to improve the efficiency of our operations,” the note said.

At the same time, users should hardly expect global changes. After all, OnePlus and OPPO initially had the same parent company, so there were similarities between their products from the very beginning.

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