Xiaomi reported on sales of smartphones in Q1 2022: are the clouds gathering?

As we learned from the Q1 2022 report, the smartphone market is in decline. At the same time, most noticeable

it is observed in Xiaomi (-20%), which is expectedreflected in its official financial report for the first three months of the year. According to it, total income in the first quarter amounted to 73.4 billion yuan (-4.6% compared to Q1 2021), but the net profit was much more significant: it amounted to 2.9 billion yuan, which is 52.9% lower than in that year. the same period a year earlier.

If we talk directly about the segmentsmartphones, its share of Xiaomi's revenue was 45.8 billion yuan through the sale of 38.5 million devices. At the same time, almost 4 million of them are expensive solutions costing from 3,000 yuan, implemented in China. Curiously, the company succeeded in raising the average selling price of smartphones in the global market: it rose by 14.1% to 1,189 yuan ($178). Xiaomi explains the negative dynamics with a new outbreak of coronavirus in China, as well as logistics problems in the global market.

    © Vladimir Kovalev.

    According to Xiaomi